Cash plans are fast becoming one of the most relevant products for IFAs selling into a group environment. While they can be used as an excess cover for PMI plans that would otherwise prove too expensive they also serve as a perfect base level cover for employers looking to enhance their employee benefits. Easily and readily understood, cash plans are appreciated by employees at a level far above their low cost and deliver a concrete and noticeable benefit throughout the term of the product.

On the Tuesday 27th March 2012, the latest in COVER's highly successful series of Breakfast Briefings will focus on sales techniques, employee health and how and why IFAs should get involved with the cash plans market.

This Breakfast Briefing will include:

• A keynote talk from a recognised expert in the field - and a chance to question them
• A varied interactive voting panel of expert perspectives
• A combination of informative presentation and interactive questions and answers - to ensure you can really get want you want from the event
• An opportunity for informal discussion of the days issues whilst enjoying a complimentary breakfast
• All of this, together with first-rate networking opportunities, will leave delegates better equipped to benefit from these often-overlooked products.

These industry briefings are designed exclusively for financial advisers involved in insurance and are FREE to attend. As such, tickets are always extremely limited.

Register your place here